Our Vision
Care visit completeAmma's wellness check · 10:30 am
A better way to care for the people who cared for us.
KareIQ is building a connected eldercare ecosystem that supports older adults at home and in community, with dignity, wellbeing and connection.
Technology that empowers. A better way to age.
Our Values
The values behind our name: K·A·R·E·I·Q
Kindness
Leading with empathy & compassion in every interaction.
Accountability
Commitment to transparency and ethical practices.
Reliability
Consistently dependable & trustworthy.
Empowerment
Fostering inclusiveness & elevating diverse voices.
Innovation
Impactful solutions through forward thinking.
Quality
Holding ourselves to the highest ethical & professional standards.
About KareIQ
Reimagining Ageing. Redefining Elder Care.
Building a more connected, compassionate and technology-driven future for ageing.
At KareIQ, we believe that growing older should never mean compromising on health, independence, dignity or happiness.
As families evolve and the needs of our ageing population become more complex, eldercare needs a new approach: one that brings together compassionate human care, meaningful social connections and the power of technology.
KareIQ is building a technology-driven, integrated eldercare ecosystem designed to make quality care more accessible, personalised and connected. Our vision is to create an environment where older adults can live with confidence, remain meaningfully engaged and enjoy a better quality of life, while their families experience greater peace of mind.
Our Mission
To deliver intelligent, tech-enabled care that empowers individuals with personalized health support through every stage of life.
Our Approach
Technology with a Human Touch
We believe technology should make care more human, not less.
At KareIQ, we are working towards a more connected approach to eldercare, combining the warmth of personal relationships with the efficiency, accessibility and consistency that technology can enable. Our approach is guided by three principles:
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Care with Dignity
Every individual deserves to be treated with respect, empathy and understanding. We put the needs, preferences and independence of older adults at the centre of our thinking.
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Connected Experiences
Eldercare is not a single service or a one-time intervention. It is an ongoing journey that involves individuals, families, caregivers and communities. We aim to make these experiences more seamless and connected.
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Technology for Better Living
We see technology as an enabler of more accessible, coordinated and personalised care, helping families navigate eldercare with greater confidence and convenience.
What We Do Today
One mission. A connected care ecosystem.
Our journey begins with complementary brands, each addressing an important dimension of the ageing experience: care at home, community living and wellness.
Personalised Care, Where It Matters Most
Kare@Home focuses on bringing care and support closer to older adults, helping them and their families navigate their needs in the comfort and familiarity of home.
- Skilled Home Care
- Nursing Support
- Health & Wellness
- Emotional Support
Care at home
KareNest
A Community for Health, Dignity and Happiness
KareNest is an eldercare community that brings together residents and day visitors through meaningful activities, social engagement and opportunities to build connections. It is designed around a simple belief: ageing well is not just about living longer, but about living with purpose, belonging and joy.
- Live With Us
- Visit & Participate
- Activities & Wellness
Community living
KareWellness
Wellness for Body and Mind, Wherever Care Happens
KareWellness brings together KareIQ's wellness programmes: KareBalance for fall prevention and mobility, and KareMind for mental wellbeing, for families at home and in community.
- KareBalance
- KareMind
- Preventive Wellness
Wellness programmes
Together, these brands represent the beginning of our broader vision: a more connected and thoughtful approach to eldercare.
Care that fits real life
Health
Better health today, brighter tomorrows.
Dignity
Respect, independence and choice, always.
Happiness
Meaningful moments, connected lives.
Care at home
THREE BRANDS. ONE CONNECTED ECOSYSTEM.
Why KareIQ?
Choosing eldercare is deeply personal.
It involves trust, emotional reassurance and the confidence that loved ones are being cared for with genuine concern.
That is why we are building KareIQ around more than services. We are building a philosophy of care that values independence, strengthens family confidence and recognises the importance of physical, emotional and social well-being.
By combining human empathy with technology-led thinking, we aspire to make the eldercare experience simpler, more dependable and more meaningful for everyone involved.
- Independence
- Family confidence
- Physical well-being
- Emotional well-being
- Social well-being
Our Team
The people behind KareIQ
Vinaya Ulhas Pai
Founder, CEO
Vinaya Ulhas Pai is the Founder and CEO of KareIQ. She is focussed on building an integrated eldercare ecosystem to improve the health, dignity, independence, and happiness of older adults.
With extensive experience in social work, public health, programme management, and development initiatives across non-profit and government organisations, Vinaya brings expertise in operations and community health education. She combines her grounding in social impact and research with strategic leadership to develop accessible, compassionate, and technology-enabled eldercare solutions. Her vision is to create an ecosystem that empowers older adults to age with dignity while providing families with greater confidence and peace of mind.
A Gold Medallist in Master of Social Work from Osmania University, Vinaya has pursued advanced studies in Social Science Research Methods at the University of Bristol, UK, and Innovation Management at Université Côte d'Azur, France. She is currently awaiting her PhD thesis defence in Strategy and Entrepreneurship from SKEMA Business School and Université Côte d'Azur, France.
- Gold Medallist, MSW · Osmania University
- University of Bristol, UK
- Université Côte d'Azur, France
Sreenivasa Prabhu
Co-founder, COO
Sreenivasa Prabhu is the Co-founder and Chief Operating Officer of KareIQ.
With over 20 years of experience across strategy consulting, international business development, marketing research, entrepreneurship, and project management, he brings a multidisciplinary perspective to business building and operational excellence. He holds an MSc in Chemistry, an MBA from ESADE Business School, Barcelona, and a Research Master's in Innovation Management from Université Côte d'Azur, France. He is also an alumnus of IIM Ahmedabad.
A mentor and entrepreneurship ecosystem contributor, Sreenivasa combines strategic insight and cross-industry experience to drive KareIQ's growth and translate its vision into scalable, sustainable eldercare solutions.
- 20+ years experience
- MBA · ESADE, Barcelona
- Alumnus · IIM Ahmedabad
Our Commitment
We are at the beginning of a journey to reimagine how society cares for its ageing population. Every step we take is guided by a simple belief:
Ageing deserves more than care. It deserves dignity, connection and the opportunity to live well.
At KareIQ, we are committed to helping make that future a reality.
KareIQCare that connects.Technology that empowers.A better way to age.
Because peace of mind matters to the whole family.
Stay connected with your loved ones and be part of a supportive eldercare ecosystem, wherever you are.